Alejandro Suárez Sánchez-Ocaña

Alejandro Suárez Sánchez-Ocaña. Entrepreneur and private investor in the Internet sector and new technologies.

Buy or not to buy "programa.com", that is the question

A few days ago concluded unsuccessfully auction programa.com through SEDO. The reserve price was not covered. Last Friday in an internal meeting we were discussing the possibility of trying to purchase this domain name. But the story begins more or less a year. decided to buy the domain name programas.com in November 2007 by $ 60,000 (approx . 47,000 euros to the change of date) with the intention of developing it as a portal for downloading programs. 2 months later we received an offer and after some internal debate decided to sell the domain for $ 193,000 (135,000 euros to change), less commissions, a gain of about 74,000 Euros in 2 months or so and said Carlos Blanco on his blog. The sale of programas.com entered the top of the domains in Most Expensive Sales in Spanish. I really gave somewhat worth selling, but the capital gain in 2 months was really interesting and we found it difficult to relinquish it. The first thing I did after selling programas.com is to invest, and I think with a certain amount of luck and intelligently, a small part of the capital gain on the purchase of other 2 domains where we could launch the project as an alternative software download we are preparing. Thus, in this way, we bought in the following weeks 2 generic alternatives to our website software, and bought, I think a good price: archivos.com by $ 6,000 (about 4,500 euros) and programas.info by $ 1,000 (about 650 euros). We are working for many months in the database download portal and we intend to launch in the coming months, after completing the program (I hope you are online by 2009).

Well, when we saw that went on sale programa.com doubt and met in the office to assess whether we should buy it. The domain went on sale on SEDO auction and then also I had been offered by the owner by email in a similar figure, somewhat higher, to that once acquired programas.com. In the meeting we had, as usual various sensitivities on the one hand Alberto was in favor of buying, Monica said that market timing was not the same as 1 year and had to be careful with spending and investment (by the way: true!), James was a lot of money .... As you can see reviews for all tastes. I tried to reason to buy from the point of view of the launch of our website downloads in www.archivos.com . First, I think that the big sales and big operations domains have cooled, possibly by economic fears stemming from the crisis in recent months. We note especially pronounced fall since December 2007. In addition to me there is much difference between "programas.com" and "programa.com" I think the "S" of plural mark far beyond the capabilities of the service and that's very important. In fact, to launch a portal of its kind ever think of 1) descargas.com 2) programas.com 3) archivos.com not at that level would value the unique, and for that reason, to see that we have a domain portfolio that we can use for this project in a more clear, I decided on Friday declined the offer to purchase at least for now and at least in those quantities. What do you think about it?, do you think I was wrong?, you see more programa.com appropriate that archivos.com? I love to hear your opinions.

Tags: archivos.com , downloads , domains , premium domains , Investment , premium , programa.com , programas.com , programas.info

01 Sep 08 | Acquisitions & Investments , Purchase / Sale , Domains , Domains. COM , Domains. INFO , Investment , My Domains , Technology | Read it | Comments (29)

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Alejandro Suárez Sánchez-Ocaña

Buy or not to buy "programa.com", that is the question

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