Alejandro Suárez Sánchez-Ocaña. Entrepreneur and private investor sector Internet and New Technologies.
I attended last Saturday at a curious round table in the EBE , it was "State of the Blogosphere" with Pastor Marta (RNE), Ricardo Galli (Digg) and Josera Portillo ' Zifra '(University of Seville). Was moderated by Chiqui de la Fuente (The Country). I was very surprised because of what has been said is less state of the blogosphere and everything has revolved around absurd and ancient concepts as "journalist vs. blogger" or if "there is the blogosphere"? What has come to irritate, to many here when we had like 1 hour and many have made it clear in the room as well as real time twitter , is the attitude, unreal, provocative, arrogant and haughty speaking ex cathedra Pastor Marta. Laughing at this attitude one of the attendees commented that an actress was infiltrated to create debate, but unfortunately this girl, is a reflection of many traditional media, whose attitude was cocky and arrogant still believe more and better bloggers and not just different (they are different!). Even today some despise and events found on more than one occasion to complain organizers begin receiving equal treatment and non-preferential, journalist vs blogger. Ricardo Galli, looking stressed circumstances at first many of the claims of this mega-journalist, who touched the absurd, sorry I could not be more active is clearly putting the record straight, when this girl on the verge of provocation came to enlighten our lives in a pseudo-arrogant tone with statements like " social networks are not new, there is Freemasonry "," the blogosphere does not exist "," the future does not exist, blogs tomorrow may not exist, can not exist tomorrow "," journalists wrote a blog for the rest of profession "," banks attract bloggers and corrupt "," a blogger is a site where a guy writes, let's call writer. "This woman's been described as the Sarah Palin of 08 EBE, EBE others Troll 08 and has shown why some people if you can not contribute to the conversation, you must listen to learn more and talk less. It was embarrassing, absurd, irritating and intellectually very poor in the unanimous opinion of the majority of the attendees. Thing is seen as more burdensome for 1 hour was determined to burn the personal "bloggers are not journalists and never will be." (Get maja, we do not want to be). Fortunately, in Question Time some attendees, like Mario Dehter put some order pulling a standing ovation from the audience. Moreover on the EBE, only congratulate Luis Rull , Jose Luis Antunez and Benito Castro for the superb organization of the event and many details have been carefully next year, if they let me, if this woman is speaker-back. The ideas, projects and entrepreneurs must realize that something is more important than you think, should learn to communicate. Several entrepreneurs events this week, one in Seville (EBE) and another in Barcelona (Forum Start Ups). Right now I'm writing from the EBE, I'm here early, not many people in search of an idea or an exciting project to invest. New this year is the video presentation of the projects. There are two types of entrepreneurs, riding his project and to pull ahead, and seeking funding and support. Viewing presentations Saturday morning in the EBE presentations by entrepreneurs, who moderates Emilio Marquez, I have a few thoughts come to mind. Right now I'm seeing a collaborative book project. The project called SoapBook, may be a novel idea and may even have a good market, but I think communication fails them. Personally I think it's important to learn to sell and communicate, especially if what you want is just that; "sell" yourself known, raising funds and / or interest in the sector. That is, what you can not put a video at 10.00 with loud music when everyone is half asleep on a Saturday morning, what you should not do is present a project in private beta, unless you invite to assistants, all with his laptop in front to try it with a key, so you can not say is "you have several business projects in the head" ie you do not have any clear, and finally what you can not miss is your 10 minutes. Finally transmit not think security "sell a project" in which a society have even mounted, but what you have is an idea. Personally I think it is well tanned at these events, but you have to get over worked. Is 10 minutes and is very little at a time. Some people are able to communicate in 10 minutes, that communicates well, and who knows who sells transmit, but can also be very long and useless if you can not sell your project, transmit illusion, projection and security. That much Spanish entrepreneurs fail. And believe me, is important. Ipoki: I liked most Ipoki , told me about this startup a friend a while and although I had not spent much time, if I liked. I remember I was looking at a similar project that I had watched a Business Plan, and someone with considerable care, recommended I see Ipoki. After seeing it, I dismissed that invest in startup that valued the Business Plan. It costs me a bit to see the business model as a real economic opportunity, but this guy is clear what you are doing, if it becomes too crazy with the costs and need to capitalize on today I think is a future project. I believe in the location, but you have to seek a greater benefit than putting a little map with where you are in your blog. There are one thousand security applications, entertainment and others that will come in which you can work. My only complaint: the talk of international expansion in Spain on a project that is not yet positioned. Step by step my friend The entrepreneur I liked, and I think that is a critical issue. We pay more attention to your site and thoroughly testearé. Looks good if there is a clear business model, and new applications of real economy approach. SMMART: It is an analysis tool in the url www.analisisdemedios.es ¿? SMMART name seems very complicated, and is unrelated to the url. It sounds somewhat stilted. We focus as a tool for agencies to bloggers, a diagnostic tool SEO and SEM. I'll try and not very interesting to me as a business model and startup but might be customers of this type of service if it is as effective as sold. Could be useful as a tool for comparison and competition monitoring. Widgatget: In this company I met long ago and I found an interesting initiative and future. In fact just yesterday I met Isabel Sabadí in offices Yes.fm because we are seeing our Widgets developments for the project by Yes. The idea is to bring music widgets and blogs, and users can share their own playlist, and view the possibilities of developing desktop alerts to put a player on the users desktop. Isabel says "we were lucky, and to convince that might work, we had to develop it." It seems very successful, develop things and "teach the leg" and in these parts is not unusual "sell" projects and borrow money to start without having developed and proven yourself capable. I think it's a key point, so that for example Widgadget achieved in his day his first customer, the City of Barcelona. I think Isabel knows his industry and his work. What is clear, develop solutions for the future, and have a clear added value and customers to support their applications. Mobifriends: Unable to view the video. A putadilla because it hung. It is a service to meet friends by mobile phone. It used a geolocation service that did not work, so what changed?? Today opened Mobifriends the private beta (well done to harness the open and communicate EBE). It's complicated position on chat and dating as sectors, but it can be an added value to companies positioned dating.
Tags: EBE It's 23 pm on Friday and I'm on the road AVE EBE in Seville. This week I have not had much time to update the blog, precisely because it has not been a week of intense work and intense but I think in a few weeks I will discuss and announce many interesting things including an investment in a start-up pursuing for many months and that will give much to talk about. Get to Seville at 00.30 to the hotel, so tomorrow I can see the EBE many friends and many people in the industry with the relationship that I have personally seen without even us. Also people working with us for years, as juanix, moderating forums Publispain and Sevillano, and we have many chances to see each year. Also take the opportunity to see me with some entrepreneurs who want me to detail beyond the info I've seen projects that promote to see possibilities of investing in them. If you want to chat, contact me through the blog and see you at the EUT. In the end I opted as recommended by the organization to stay at Barceló Renaissance, the hotel where the event takes place, more comfortable impossible. The EUT is between 14 and 16 November in Seville. I missed the previous edition and this time I am committed to go with some friends. The EUT is held at the Barceló Renaissance Seville and the truth is that the organization and the program gives a good impression. The organizers have been concerned to achieve discounts for attendees in the AVE as prices agreed upon for the same Barceló Renaissance. The program will be able to hear the CEOs of Microsoft, Google and Yahoo for the first time together or entrepreneurs like Jesus Encinar, Rodolfo Carpintier . The full program is available here http://www.eventoblog.com/programa I for one foresee attend the conference on 14 and 15, so if anyone wants to meet me at that time there will be
The blog of Alejandro Suarez.