Alejandro Suárez Sánchez-Ocaña. TIME-sector employer since 1998, the Group CEO and Publispain Network blogs Entertainment Networks SL President Inversora Foley, Director and Founding Partner of Yes.fm, consultant and investor in several companies for innovation, new technologies and the Internet.
Every time I use the maps more heat in my sites. I believe that an addition to SEO to understand and somehow "guide" to the areas where they have more interest to users.
The economic performance of a web is often directly linked to the analysis of heat maps. Thus, for example, your interest in a website focused on advertising or Adsense CPC may be attracting the attention of the user more publicity because it is your success. Your interest in inventory sites that may be needed to capture attention to the sections that generate more page views if you work at CPM
A few dates I've seen a version of heat maps to videos, a must have for advertising agencies. Is to put 2 videos on youtube can almost equal laziness, but I want to invite them in order. It's the same ad for Coca Cola on the GTA San Andreas, very good indeed as it almost always makes Coca Cola branding. The first announcement normal, delivered at the 2007 Super Bowl:
The second video ad on the same heat maps:
If you like, and have another minutillo, tipping the trailer for Matrix: